The GDC post-show survey indicated increasing price sensitivity from indies, combined with general confusion about the overly complex attendee pass structure. At the same time, tools required to make video games have become less expensive and more widely available, making ROI measurement a challenge for GDC exhibitors. GDC leveraged user-centered design thinking principles to build out show elements to delight and connect our creative attendee base, focusing on compelling content, interactive experiences and acting on attendee feedback. GDC hosted more than sessions covering a wide range of creative, technical, and business topics. To communicate more effectively with our disparate audience groups, we developed personas including unique value propositions and event content aligned to each.
Make sure to take advantage of Business Matchmaking at GDC 2018!
Make sure to take advantage of Business Matchmaking at GDC ! – GameMaz
The event has learning, inspiration, and networking. The event includes an expo, networking events, and awards shows like the Game Developers Choice Awards and Independent Games Festival , and a variety of tutorials , lectures, and roundtables by industry professionals on game-related topics covering programming , design , audio, production, business and management, and visual arts. The second conference, held that same year at a Holiday Inn at Milpitas , attracted about developers. In the early years the conference changed venue each year to accommodate its increases in size. Attendance in this period grew from to 2,
We are uniting all games industry professionals in San Francisco in an easy, relevant and cost-effective way. People have been asking for a great matchmaking solution during GDC for quite some years. After having received many personal requests in the past years, we are now coming to San Francisco.
Because of the impressive amount of support and participation at GDC Play, as well as the growing list of confirmations from publishers, distributors, investors, agents and other meeting decision makers, many current and potential GDC Play exhibitors told us they would like to see our meeting hours extended. We've listened to that feedback and GDC Play has announced that it has extended its schedule to three days. Plus, GDC already has commitments from more than media outlets that will send members of the press to the event. Game developers have overwhelmingly embraced GDC Play.